Businesses try to find success by all means available such as having a powerful social media presence and creating a good website. Now, as the world continues to evolve digitally, a website is crucial. On top of this having a good website design generates traffic, increasing your chances of making sales.
There are several SEO practices that you should keep in mind to help you generate a perfect website design for your company or business.
In this blog, you will discover the top SEO strategies for website design that you may find helpful in your quest to create a quality website.
Website Designing: Top Useful Strategies to Utilize
1. Have the Alt Tags in Place
The truth is many more young people are on the internet! Among these young people, over 50% find images more helpful and more accessible rather than navigating through a long blog post. Hence, the need to invest in Alt tags when designing your website.
Alt tags are complete sentences that explain what is in an image. A reader will understand your content with just a few seconds’ glance.
2. Incorporate Mobile-friendly Web Designing
With SEO, you want your website to rank higher and higher in search engines. Mobile-friendly website designs allow your site visitors to view on either a desktop or a mobile device such as a phone or tablet.
Hence, a good question to reflect on would be, “is your website available on both desktop and mobile?” If it is accessible, your website design will attract more people as the majority already rely on their mobiles to browse. Take advantage of this opportunity as an SEO practice for web designing.
3. Utilize Metadata
Metadata represents the information that appears on Google search results. It involves the direct answer a reader will find once they feed their questions on Google.
Metadata is a strong SEO strategy that will help Google rank your blog higher. How can you optimize using metadata? By adding relevant title tags and meta descriptions to your articles and blogs.
Remember, your focus keywords should be present in your metadata, keeping a key focus on the number of characters you use on title tags and meta descriptions. A perfect title tag has a maximum of 60 characters, while a meta description should have approximately 160 characters.
4. Ensure You Use Proper Heading Tags
Heading tags allow Google robots to screen through your content quickly. You should include proper Heading tags throughout your article to enhance your website design.
For example, include a Heading 1 for your main focus question, followed by a Heading 2 to highlight answers to the focus questions and a Heading 3 to focus on Heading 2 subtitles.
5. Include URLs
The correct URLs should focus on your webpage only or the blog’s focus keyword. Using the proper URLs will help direct a reader to your page as it appears on the search engine once they type the URL.
6. Have Good and Fresh Content
Remember, a website design depends on new blog posts to generate traffic. Investing in excellent and well-researched content will generate traffic and increase the chances of ranking higher on Google searches.
Good content for the website includes proper headings, subheadings, and paragraphs that are easy to navigate.
Investing in the right SEO strategies for website design gives you a better advantage in terms of attracting audiences and making sales. Take action today and get your website optimized for SEO. Trust Abacus Web Services, to design an SEO-friendly website that will give you greater conversions. Talk to us today to get started!
